Red Bull – Video Booth

Event Name: Matt Jones “Frames of the Mind” cycling film launch Party

Event Brief

Red Bull approached Green Screen UK to create a Freeze Frame live video open booth, to capture the essence of the recently released film “Frames of the Mind” staring professional mountain bike rider and Red Bull athlete Matt Jones.

The film makes use of stop motion technique with the help of a green screen. Red Bull wanted us to recreate this technique at a party with the proviso that the videos must be instantly created. As bikes were out of the question party guests would be taking a running jump off a trampoline into a crash mat to recreate the 360 spin featured in the film.

50

People Taking Part

5000+

Estimated Social Reach

60

Videos Created

500+

Event Attendance

LIVE PRODUCTION SOLUTION

Using our knowledge of live video production, green screen and video editing automation, we go to work testing and creating. We devised a system that allowed us to shot and edit each video in around 6-8 minutes, the videos were scaled down for posting directly to Instagram, thus developing the first freeze frame video open booth.

Guests would queue up to take a run and jump of the trampoline into the crash mats. We had several crew on site to manage the queue and tech teams to manage the camera and editing. As the person jumped they were filmed and the editor would immediately begin the process of creating the freeze frame videos. Video were scaled down to size for posting directly to Instagram.

EVENT OUTCOMES

Red Bull and their guests were extremely happy with the end result. In total we created 60 videos on the night. The videos were supplied to Red Bull who shared them via their own social media channels.

Technical Note: It has been some time since this event, since then tech and hardware has moved on a lot and we cna vastly improve on video quality.

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TEL: 020 8090 0875 

EMail:  info@greenscreenuk.co.uk